All About Retargeting.
What is Retargeting?
Retargeting is a marketing strategy aimed at users who have already visited a website. First, this strategy is deployed to attract visitors who previously found interest in a website. This approach can be more effective in generating web traffic from quality customers rather than general internet users.
Secondly, retargeting is the new marketing approach on the net to get cart abandoners to return and possibly shop this time. This internet trend is already sparking interest among SEO and online businesses with the amazing potential this approach can unlock. Retargeting is now spilling over to mobile devices after testing the process for successful conversions. A specific approach to successful sales has been unraveled through this strategy and has the potential to bring about a change in online revenues. read more